Yamamay’s “Amour Toujours” Commercial – Made at Our Location

Every audiovisual project needs the perfect set design to come to life. Made at Our Location This is the format we use to showcase the productions created in our spaces, highlighting the value of the location and its contribution to the visual narrative. From advertising to fashion, from film to music videos, every set has its own identity and a story to tell.

In this article, we explore Dorothy's Apartment, one of the locations in Ask4Location, chosen for the Valentine's Day campaign “Amour Toujours” by Yamamay.

A set with Parisian charm that tells a story of love

In the heart of Milan, With its refined details and timeless elegance, Dorothy’s Apartment has become the perfect setting for Yamamay’s “Amour Toujours” campaign. A project that celebrates love in all its forms, through a’sophisticated design and a’intimate atmosphere.

The location: Dorothy's apartment

Dorothy's Apartment stands out for its bohemian style and the warm and inviting atmospheres.

What makes this location special?

Dorothy’s Apartment is much more than just a home: it’s a space that can transform and adapt to the needs of any production. Its ability to evoke emotions and tell stories through its sophisticated aesthetic makes it an ideal choice for high-impact photo and video campaigns. 

What makes it special is, first and foremost, the interior design, featuring elegant wallpaper, refined details, and a harmonious color palette that lends the space a warm and versatile atmosphere. Each room is designed to enhance the visual narrative, offering sophisticated and charming settings. 

In addition, the versatility of spaces allows you to adapt every corner of the venue to different production needs. Each room, with its own unique character, becomes the perfect setting for sophisticated, narrative-driven shots, adding a touch of charm and authenticity to any video production.

Learn more about the venue Dorothy's Apartment

The Project: Yamamay and the “Amour Toujours” Campaign”

Yamamay's Valentine's Day campaign, “Amour Toujours”, is a manifesto that celebrates love without boundaries, in all its forms and nuances. Filmed in the cozy rooms of Dorothy’s Apartment, this production strikes the perfect balance between intimacy and sophistication. 

The images capture the essence of the venue, featuring evocative details such as fresh flowers, soft candlelight, and mirrors that enhance the brightness of the spaces.

Watch the video for the Yamamay campaign

Why this location in particular?

The choice of Dorothy’s Apartment for this production was no accident. The atmosphere of the location allowed us to best convey the campaign’s values:

An authentic set, which made the images look natural and captivating. The decorated walls, antique mirrors, and floral details helped create the perfect setting for an emotional narrative.

An intimate and welcoming atmosphere, perfect for telling stories of connection and emotion.

A refined and timeless aesthetic, in keeping with the brand’s elegant and romantic aesthetic.

Our mission: to find the perfect location for every story

At Ask4Location, we know how crucial it is to find the right set to bring out the best in a project. Dorothy’s Apartment is just one of the many locations we’ve selected to offer the very best in terms of versatility, beauty, and functionality.

If you're looking for the perfect venue for your next project, contact us!

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